Split over two floors, illycaffé
Regent Street has a modern and bright ambience. Italian artwork adorns the
walls, a specially commissioned chandelier made from 216 illy espresso cups
hangs gracefully from the ceiling, and bold, bright and eye-catching digital displays are dotted around the cafè to reinforce brand identity, promotions and campaigns.
illy
partnered with Samsung for the project, using DSSC Europe, service provider for
Samsung’s Digital Signage solutions, to specify and
install all the displays in-store, including a 4x3 video wall, two digital menu
screens and a display array on the wall behind a seating area.
For
the mounting solution, DSSC Europe chose 12 x DS-VW765-LAND Full-service Landscape
Video Wall brackets from us at Peerless-AV. The mounts
offer the required alignment and depth for the existing wall niche so that the
displays appear clean and flush, with no unsightly gaps, and are secured into
place against the wall with a spring-loaded mechanism on each mount. They also
offer a pull-out/prop-open action for quick, intuitive and hassle-free service
access in recessed applications such as this.
The feedback from the video wall is overwhelmingly positive, it provides a great backdrop in the store and contributes to the ambience that illycafè wanted to create for their customers. Peerless-AV are delighted to have been a apart of the illycafè project!
To read the full case study on this project visit our website at http://www.peerless-av.com/en-uk/case-studies
To read the full case study on this project visit our website at http://www.peerless-av.com/en-uk/case-studies
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