This year’s NEC Showcase offered the usual buzz and
excitement as it has done previous years. Over a thousand unique attendees
gathered at Vinopolis in London to discover the very latest in technology and
to see how the latest innovations can help with customer engagement,
collaboration, audience analysis and creating an overall more relevant and
personal experience.
The show was a great success for us as we were able to
showcase all of our successful collections and new additions, all which
generated great interest from an audience of display vendors, installers,
integrators and end users; all who are passionate about digital signage.
In order to stand out from the crowd, you need to be big and
memorable. Our latest SR598 helps retailers do just this, by helping them
engage customers and personalise their experience through interactive signage;
thus increasing customer loyalty. We showcased three of our SR598 Flat Panel
Mobile Display Trolleys in the Retail zone, which are designed for extra-large
displays up to 98” and generated a great deal of interest.
We also placed some of our SRM560M/SR575M Mobile Display
Trolleys and KIP546/KIP555 Portrait Kiosks around the exhibition centre which
can be used to inform and entertain customers, increase traffic and repeat
visits as well as reducing perceived wait time. These models are ideal for various venues
including shopping malls, transportation hubs, hotels and stadiums.
In the Media and Control Room zones, we displayed our
DS-C555 Portable Video Wall Trolley in 3x3 and 3x2 configurations. This gave
visitors a chance to see how these models could be used in real life scenarios
including security, telecoms, defence, data centre, transport and manufacturing
applications.
This was our biggest NEC Showcase yet, and we are already
looking forward to NEC’s next showcase, which we’re sure will be even bigger
with even more innovative solutions!
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